{"id":1350,"date":"2026-07-29T06:53:57","date_gmt":"2026-07-29T06:53:57","guid":{"rendered":"https:\/\/www.habituslab.it\/?p=1350"},"modified":"2026-11-02T09:24:59","modified_gmt":"2026-11-02T09:24:59","slug":"habitus-a-icar2026","status":"publish","type":"post","link":"https:\/\/www.habituslab.it\/en\/habitus-a-icar2026\/","title":{"rendered":"HABITUS at ICAR 2026"},"content":{"rendered":"<h4>A virtual exhibition bringing all the creativity and ideas of the competition winners for ANLAIDS\u2019s 40th anniversary to ICAR 2026\u2014bringing to life a wearable prevention campaign touring across Italy.<\/h4>\n<p><em>Science and Prevention at the Intersection of Fashion and Creativity at ICAR 2026<\/em><\/p>\n<p class=\"translation-block\">On the occasion of ICAR 2026, the HABITUS exhibition arrived in Sicily, presented in a phygital\u2014physical and digital\u2014format. This expanded its awareness initiative through an innovative, accessible language combining art, fashion, and social advocacy.\n<br><br>\nThanks to the video exhibition, ICAR 2026 attendees were able to view the 36 finalist sketches and 3 physical garments created by designers from across Italy, transforming clothing into a communication tool capable of promoting a culture of prevention, sexual health awareness, and combating HIV-related stigma. Each creation served as a visual manifesto celebrating inclusion, rights, and collective responsibility.<\/p>\n<p class=\"translation-block\">Born from the meeting of applied arts, fashion, and design with ANLAIDS\u2019s 40-year commitment to the fight against HIV\/AIDS, HABITUS builds a transmedia bridge across artistic disciplines, generations, and active citizenship practices, highlighting the potential of culture as a driver for well-being and social change. The project is made possible through the unconditional support of Gilead and ViiV.<\/p>\n<p class=\"translation-block\">This initiative fully embodies the spirit of the recent Memorandum of Understanding signed by the Ministry of Culture and the Ministry of Health in April 2026, which recognizes culture as a catalyst for inclusion, prevention, and enhanced quality of life. From this perspective, HABITUS serves as a concrete example of how artistic expression can help spread knowledge, dismantle prejudice, and encourage more conscious engagement with public health issues.<\/p>\n<p class=\"translation-block\">Through the digital version showcased at ICAR 2026, HABITUS has further amplified its message, making the experience accessible to a broader audience and confirming fashion and creativity\u2019s power to serve as a platform for dialogue, education, information, and social inclusion.<\/p>\n<p><strong>For more information:<\/strong><br \/>\n<a href=\"https:\/\/www.anlaids.it\/progetti\/bando-di-concorso-labito-prevenzione-il-costume-come-strumento-di-consapevolezza\" target=\"_blank\" rel=\"noopener\">https:\/\/www.anlaids.it<\/a><br \/>\n<a href=\"https:\/\/www.icar2026.com\" target=\"_blank\" rel=\"noopener\">https:\/\/www.icar2026.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Una mostra virtuale che ha portato a ICAR2026 tutta la  [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":1361,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1350","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/posts\/1350","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/comments?post=1350"}],"version-history":[{"count":5,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/posts\/1350\/revisions"}],"predecessor-version":[{"id":1491,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/posts\/1350\/revisions\/1491"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/media\/1361"}],"wp:attachment":[{"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/media?parent=1350"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/categories?post=1350"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.habituslab.it\/en\/wp-json\/wp\/v2\/tags?post=1350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}